Archive for August, 2011

Visit us at the Perfect Wedding Guide Bridal Show 9/25

Wednesday, August 24th, 2011

Calling all brides to be! Sunday September 25 the Perfect Wedding Guide Bridal Show is coming to Orlando at the Orlando World Center Marriot! SweetByHolly and Hollis Wilder are going to be attending and setting up a booth! We are teaming up with event planners Posh-Able Events at the booth and working with Max King Events to create the set design!

Here’s a sketch of our setup:

For more info on the show visit

Hollis Wilder Sweetens Up Winter Park’s Bash for Books Event

Monday, August 22nd, 2011

Sweet and Hollis Wilder are one of the local sponsors for Winter Park’s Bash for Books Event. The event takes place on September 24, 2011 at the Winter Park Civic Center and starts at 7pm.

This year they are taking Bash for Books to a new level and celebrating Ian Fleming’s James Bond.

Bash for Books is an incredible night of fun, food, auctions and entertainment raising money to support the materials, services and programs of the Winter Park Public Library. Visit their facebook page at

Click here for larger image.

Wedding Cupcakes for Bridget

Saturday, August 20th, 2011

This was a letter from Bridget who recently custom ordered Sweet cupcakes for her wedding. Congrats Bridget!

Click here for the full image of the letter.

Miss Holly attending UCF CAB’s VIP Pool Party 8/27

Saturday, August 20th, 2011

UCF is welcoming the 2011-2012 students on campus with a week full of great events! They have invited Hollis Wilder and Sweet to the “CAB’s VIP Pool Party” which Hollis will be a VIP Guest at where she will be signing autographs/ taking pictures with students and handing out some free cupcakes of course!

Event: CAB’s VIP Pool Party
Date: Saturday August 27, 2011
Location: UCF Leisure Pool
Time: 8pm
Event Description: CAB’s Biggest Party of the Year is Back!!! Walk the red carpet and be treated like a celebrity at CAB’s VIP Pool Party. Dance poolside with a live DJ while enjoying free food and tons of giveaways and great prizes. With our Celebrity Guest Appearances and other surprises planned for the night, you never know what CAB has in store!

Hollis Wilder Blog Interview

Friday, August 19th, 2011

With all the buzz swirling with the new store and Miss Holly’s book deal there are tons of great opportunities and doors opening for Sweet and Miss Holly. Here is an interview that Miss Holly did for a local blog!

View the full interview here:

Miss Holly Guest Speaker at Fascinate Me Event

Wednesday, August 17th, 2011

Miss Holly (Hollis Wilder) has been invited to speak at the Fascinate Me! Seminar/Event in Jacksonville on Friday September 30. Hollis will be sharing the stage with keynote speaker Sally Hogshead along with John Andrews, Nancy Hogshead, Lara Herter, Gary Chartrand, Mande White, and Michelle Chance – Sangthong. More information on the event can be found below:

A full day of top-shelf speakers featuring keynote Sally Hogshead
September 30 2011, 9:00am – 4:30pm

Top-shelf authors, leaders and champions will come together at the beautiful Florida Theatre in Jacksonville on Friday, September 30 for a unique and powerful event that reveals the secrets to being fascinating and how to put that power to use.

More info and tickets available at

Design A Dralion Cupcake!

Tuesday, August 16th, 2011

Sweet! is teaming up with the UCF Arena and Cirque Du Soleil Dralion for their show at the UCF Arena on September 21-25. Come into the store, design a cupcake on our cupcake card (see below). The contest will be for customers to design their own Dralion themed cupcake, the Sweet chefs & Miss Holly will pick the winning cupcake on September 6 and it will be featured in store from September 12-September 23.

The contest is in-store only and ends on September 2, 2011.

The winner will receive 4 front row tickets, a backstage tour and have their cupcake featured in the Sweet! By Good Golly Miss Holly store at Waterford Lakes in Orlando, FL.

Also make sure you stop in and get a flyer at Sweet, they contain a discount code for all Sweet! customers to take advantage of!

Click here to see the larger image.

For more information on tickets visit

Reminder for Customers Who Purchased Groupon Deal Last Year

Sunday, August 14th, 2011

Just a Sweet! reminder to everyone who purchased our Cupcakes for a Cause Groupon deal last September. We are reminding everyone that it expires on September 22, 2011. However, we will continue to honor the $25 coupons but ONLY FOR THE $12 purchase price after this date. As an incentive for customers to use up their coupons before September 22nd, we are waiving the restriction on Mini Mania Mondays. Feel free to come in and use your coupons to purchase Minis for a buck ON MONDAYS ONLY until September 22st!

The Cupcakes for A Cause Groupon deal was a benefit for the Florida Hospital For Children and we appreciate their wonderful support in helping us raise over $20,000 for a great cause!

Click here to see a larger version of the Coupon.
Click here to see a larger version of the Fact Sheet.

Miss Holly Has A Book Deal!

Wednesday, August 10th, 2011

Miss Holly has a book deal!! In Spring of 2013 Hollis Wilder will be releasing a cooking book centered around making mini meals with a cupcake pan! It was just officially announced on Publishers Lunch at – “The Publishing Industry’s Daily Essential Read”.

Official Announcement from “Publisher’s Marketplace”:

Two-time winner of the Food Network’s “Cupcake Wars,” Hollis Wilder’s SAVORY BITES: Making Mini Meals in Your Cupcake Pan, to Natalie Kaire at Stewart, Tabori & Chang, on an exclusive submission, by Alison Fargis at the Stonesong Press (World).

A Letter From An Attendee At The Martha Stewart KB Home Event

Monday, August 8th, 2011
This is an email Miss Holly received from one of the attendees at the Martha Stewart KB Home event:


Hello Hollis,


We wanted to write to thank you for the wonderful job you did on the Martha Stewart KB Home VIP Event in Windermere, FL. My daughter, husband, and I were treated to the very best cupcakes we have ever tasted in our entire lives!!!
Your displays, decor, and details of the Cupcake Contest were Award Winning Blue Ribbon in my opinion. And speaking of awards, we feel so honored and special that my daughter, Colleen won First Place from Martha herself! I felt my little “black sheep” entry was the comic relief for sure, but Colleen’s entry was so beautiful and we owe it all to you! Choosing us as finalists was kind of you….thank you!
With your great emcee/people skills, you “won” the day for me by making the entire event fun and friendly. It was a day we will never forget and will always be in my memory as a special day of fun creativity spent with my daughter. She lives in Minneapolis and I only get to spend limited amounts of time with her due to the distance, so this was a very special treat for us.

We’re sure to become regular customers of Miss Holly. Your cakes are truly the best anyone could find anywhere.

Thank you for the sweetest cupcake memories!!